国产热热热精品,亚洲视频久久】日韩,三级婷婷在线久久,99人妻精品视频,精品九热人人肉肉在线,AV东京热一区二区,91po在线视频观看,久久激情宗合,青青草黄色手机视频

  • Zhongguancun 2013
Xiaomi bets on offline expansion
By Ma Si ( China Daily )
Updated: 2017-04-20

Xiaomi bets on offline expansion

Lei Jun, CEO of Xiaomi, shows the newly released handset Mi 6 on Wednesday in Beijing. [Photo provided to China Daily]

Chinese smartphone vendor Xiaomi Corp, best-known for its online sales strategy, said on Wednesday that it aims to generate 70 billion yuan ($10.2 billion) in revenue from its bricks-and-mortar stores in the next five years.

The announcement came as the Beijing-based company plans to open 1,000 stores in China within three years.

Lei Jun, CEO of Xiaomi, said: "We can replicate our online success in bricks-and-mortar stores. Many people said we had to raise prices once we move offline. But we proved that optimized operating efficiency can help us remain cost-effective."

The company opened a Mi Home retail store in a Beijing high-end shopping mall earlier this month, which Lei said has been overwhelmed with consumers and highlighted that its offline retailing strategy is a success.

The company said it currently has 72 Mi Home stores in China, but did not disclose their sales performance.

Xiaomi also unveiled its latest flagship handset, the Mi 6, on Wednesday, highlighting the company's intensified efforts to experiment with new industrial designs.

Mi 6 comes with four-sided curved glass and a stainless steel frame. It is the first Chinese handset to come with a Snapdragon 835 processor, the latest mobile chip from Qualcomm Inc.

Xiaomi founder and CEO Lei said: "Mi 6 is the culmination of our seven years of research and development in the smartphone industry."

Priced from 2,499 yuan, the new handset will hit the streets on April 28 in China, and will make its way to selected global markets at a later date.

Xiaomi's handsets are available in more than 20 countries and regions. It is among the top five vendors in India, Ukraine, Indonesia, Myanmar and Israel, the company said.

The company has started manufacturing its devices in Indonesia and India, as the initial success in South Asian countries is expected to spur big demand for its smartphones.

Tay Xiaohan, an analyst at International Data Corp, said in a report that "in the past, Xiaomi started the trend of selling cellphones online, and other vendors soon followed suit".

However, with China's smartphone market reaching saturation point, companies are now pouring more resources into offline retail, Tay said.

But C.K. Lu, principal analyst at consulting firm Gartner Inc, said: "It will be difficult for firms such as Xiaomi to establish a successful offline retail network in the short term, as they lack both experience and talent."

 
 
 
 
 
金沙县| 余庆县| 荔波县| 通海县| 大足县| 彭州市| 灌南县| 密云县| 奇台县| 广安市| 鱼台县| 柏乡县| 墨竹工卡县| 万荣县| 岚皋县| 武夷山市| 青冈县| 佛坪县| 东明县| 山西省| 巩留县| 万年县| 泾川县| 南平市| 班玛县| 桦南县| 云阳县| 乌鲁木齐市| 新兴县| 台湾省| 桃源县| 碌曲县| 浙江省| 临湘市| 吐鲁番市| 三门县| 拉萨市| 故城县| 平原县| 泸定县| 皮山县|