国产热热热精品,亚洲视频久久】日韩,三级婷婷在线久久,99人妻精品视频,精品九热人人肉肉在线,AV东京热一区二区,91po在线视频观看,久久激情宗合,青青草黄色手机视频

USEUROPEAFRICAASIA 中文雙語Fran?ais
Lifestyle
Home / Lifestyle / People

The matchmaker

By Yu Ran | Shanghai Star | Updated: 2015-01-23 16:25

The matchmaker

Jerome Mazet, from France, matches celebrities and sporting events with brands. [Photo provided to shanghai Star]

Frenchman Jerome Mazet claims to have the biggest network of celebrities and brands in China - and he wants to put his little black book to good use. Yu Ran reports.

Connecting brands, celebrities and consumers is the aim of French businessman Jerome Mazet, 31, who launched a brand consulting company in Shanghai two years ago.

He named his company Mandaray, a word he made up by combining "Mandarin" and "array," hinting at his company's Chinese focus and its wide scope. Mazet helps his clients select the best way to present their brands in China using celebrity endorsement.

"We are the consultants ready to help brands explore the market needs, and find the best celebrity or business partner to match with," says Mazet, who worked as a marketing director at a solar panel company in Changzhou, Jiangsu province for five years before starting his own business in Shanghai.

Mazet's agency specializes in high-profile brand assets such as sports marketing, celebrity endorsement and exclusive entertainment. He also aims to satisfy clients by selecting the right asset for their brand and their marketing goals, articulating a clear marketing strategy around it and driving the highest ROI possible through activation.

So far, most events he has been involved in are sports related, and have come about thanks to the networks he built up in his former job.

"Sponsoring sports events always is the top option for high-end brands to raise awareness from their targeted customer group," Mazet says.

To obtain a win-win result for the brand and sports events, Mazet spends time trying to understand the strategic and geographic needs of the company before recommending the right sport sponsorship to have the greatest impact on the market.

Previous 1 2 3 Next

Copyright 1995 - . All rights reserved. The content (including but not limited to text, photo, multimedia information, etc) published in this site belongs to China Daily Information Co (CDIC). Without written authorization from CDIC, such content shall not be republished or used in any form. Note: Browsers with 1024*768 or higher resolution are suggested for this site.
License for publishing multimedia online 0108263

Registration Number: 130349
FOLLOW US
四川省| 青浦区| 麟游县| 镇安县| 西畴县| 禹州市| 乾安县| 苏尼特右旗| 白银市| 电白县| 鄂托克旗| 临夏县| 吴川市| 阿城市| 宜君县| 绩溪县| 莎车县| 嘉兴市| 吴旗县| 衢州市| 文昌市| 武强县| 湖南省| 延边| 南丰县| 亚东县| 土默特右旗| 彭水| 株洲县| 垣曲县| 鄂州市| 腾冲县| 大城县| 余干县| 崇左市| 金塔县| 安平县| 东至县| 济源市| 那坡县| 丽江市|