Norna Belted.Photo Provided to China Daily

She elaborates that the current Spring/Summer 2013 Equestrian Elegance collection was inspired by the English countryside and what women wear outdoors.

Instead of the stripes and polka dots found among the horsey set, patterns are refined with a contemporary metallic sheen and the color green takes precedence. The Emma jersey blazer, for example, is cut like a traditional riding jacket, contains tencel fabric and comes in a rich amethyst color to evoke English royalty.

In keeping with the brand, pieces are flattering to an older clientele. Hemlines vary between mid-thigh to above the knee to elongate the leg. Semi-fitted or empire waists draw attention away from less than perfect figures.

Thoughtful details abound in every piece, from unusual buttons, embroidery or edged collars. Different textures are often paired together, such as linen with leather, or a stiff jacquard with silk, for something new to catch the eye upon repeated wear.

Dresses and tops are designed to pair with jackets but are not too obviously matching, and can be easily accessorized with jewelry or scarves for an impromptu night on the town. The overall aesthetic is feminine while not being too sexy in a boardroom environment.

Marco Visconti also offers a range of scarves and jewelry. Shen personally sources the latter from around the world.

She explains that the typical Hong Kong woman leads a busier life than her counterpart in Europe and designs have become more feminine after the brand moved to Hong Kong.

"Hong Kong women go out quite often at night and their outfits must be very versatile," Shen says. "Ladies here have a wide knowledge of what's available on the market and can accept many different styles. We now offer a more colorful range, with each collection consisting of 30 to 40 pieces."

Shen is very excited about Marco Visconti's latest collection, which is inspired by the tribal patterns and saturated hues of Africa. There is a pair of sheer trousers in a flowing floral print, a top with a crochet-inspired neckline and a graphic color-blocked shift with a subtle A-line silhouette.