国产热热热精品,亚洲视频久久】日韩,三级婷婷在线久久,99人妻精品视频,精品九热人人肉肉在线,AV东京热一区二区,91po在线视频观看,久久激情宗合,青青草黄色手机视频

Culture

Big brother going online in China

By Niu Yue ( China Daily ) Updated: 2014-11-10 08:07:30

Big brother going online in China

As the globally popular reality TV show, The Big Brother finally launches its Chinese edition, China's online video portals are aiming to demonstrate that like television they also have the capability to make blockbuster shows.

Endemol, the show's developer, is teaming up with Youku Tudou, China's biggest online video platform, to produce its Chinese version of the show. It is expected to be available on Youku, which has more than 500 million users, in early 2015 and run for 10 weeks. A joint team has been set up in Beijing for the production.

Edemol, based in the Netherlands, and Youku made the announcement. Arjen van Mierlo, Endemol's CEO of Asian operations, said in a statement that he was "thrilled to announce this landmark deal."

Working with online video sites "will allow us to bring Big Brother to a young audience and deliver the most immersive, interactive and unique experience to fans across the nation," Mierlo said in the statement.

Big Brother, available on CBS-TV in the United States, features a George Orwell-style environment.

Participants are locked in a 1984-like space where they are monitored by cameras and microphones 24/7, and have to vote out other competitors to win the final prize.

Big Brother is available in more than 70 countries this year.

Endemol used to partner with TV stations to develop local programs in China, but when the central government put restrictions on TV reality shows, Endemol joined online platforms.

In October 2013, the government announced that starting in January 2015 it will allow Chinese satellite TV stations to license just one foreign program each year, making it more difficult for new foreign shows to enter the world's biggest TV market.

"At this moment, Internet websites have some flexibility on TV shows," said Jack Liu, senior vice-president of New York-based Chardan Capital Markets, "and they have a lot of capital to really support their plan to become a producer."

Evan Saunders, CEO of Attract China, a Boston-based company doing marketing of Chinese people for US companies, said he is very confident of China's video sites' capabilities.

Saunders is working with China's Internet giant Tencent on a reality show featuring celebrities from Taiwan and the Chinese mainland that documents their US travels. The show will air in December on Tencent. "Tencent brings their own teams." he said, "It's a true China-America effort."

Video portals in China have been developing their own shows to differentiate themselves from competitors and avoid high copyright fees from external content providers. The fee could be as high as hundreds of thousands of US dollars for just one episode.

Video sites' in-house productions, such as Hip Hop Office Quadrate from Youku and Tencent's Talk Show Every Night have drawn millions of clicks.

Lu Huiquan in New York contributed to this story.

 

 
Editor's Picks
Hot words
Most Popular
 
...
蓬安县| 五寨县| 海城市| 临海市| 定陶县| 祁门县| 武宁县| 嫩江县| 汉沽区| 峨边| 沙河市| 肥乡县| 庄浪县| 海口市| 九江县| 柏乡县| 类乌齐县| 普洱| 黄平县| 明溪县| 海淀区| 紫金县| 法库县| 德阳市| 仙居县| 剑川县| 利辛县| 夏河县| 烟台市| 阜康市| 嘉祥县| 彩票| 婺源县| 甘谷县| 白山市| 兴文县| 任丘市| 汶上县| 日喀则市| 无锡市| 广宁县|