国产热热热精品,亚洲视频久久】日韩,三级婷婷在线久久,99人妻精品视频,精品九热人人肉肉在线,AV东京热一区二区,91po在线视频观看,久久激情宗合,青青草黄色手机视频

Culture

Children bring Christmas to China

By Matt Hodges in Shanghai ( China Daily ) Updated: 2013-12-24 09:58:00

Children bring Christmas to China

A girl takes stock of Santa at a mall in Xuchang, Henan province. [Photo by Geng Guoqing/China Daily]

Children bring Christmas to China

All I want for Christmas is...

Children bring Christmas to China

Susan Boyle to go sailing on Christmas Eve

While most Chinese still regard Christmas as a foreign flight of fancy, the commercial trappings of what many Westerners view as the most magical time of the year are inexorably gaining traction among the country's growing middle class - often through their offspring.

"My boy told me he has written a letter to Santa asking for a Hot Wheels toy car, which he really wants," says He Jiajing. "The reason is that Hot Wheels can't break easily," she adds.

At just 6 years of age, her son Zhao Junxi is already fed up with settling for second best, or local products marked by lower standards of workmanship.

Whether it be foreigners who are paid to dress up like Santa at bazaars and malls, gift-wrapped Transformer toys and cotton-candy sets, or overpriced turkeys for home delivery, it's becoming harder to escape the signs of Yuletide in cities across the country.

China became the world's second-largest retail market for traditional toys and games last year, according to Euromonitor, and as the government loosens controls on its longstanding family planning policy, the market is likely to keep growing.

Spending on children jumped from 74 billion yuan ($11.9 billion) in 2005 to 165.3 billion yuan in 2009 and is forecast to almost double to 311.1 billion yuan this year, Beijing Business Today reported in an article in May.

One of the spillover effects of this, together with growing disposable income and a general embracing of foreign culture, especially in cities like Shanghai, is a boom in Christmas toy sales.

Toys R Us embarked on a rapid expansion drive this year, opening 23 new outlets across the country to tap growing demand.

"Christmas is fast gaining popularity in China, where customers adopt the custom of gift-giving," says Mark Murphy, managing director of the chain's China operations. "We continue to see strong sales growth over last year. We expect this trend to continue in December."

"Many of our products are unique to China," he adds. "We also have the ability here to develop toy trends and get them into the market quickly."

Previous Page 1 2 Next Page

 
Editor's Picks
Hot words
Most Popular
 
...
...
贡山| 玉林市| 平利县| 嘉定区| 怀远县| 泗洪县| 鄂托克旗| 汾阳市| 拜城县| 自贡市| 安陆市| 芦溪县| 塘沽区| 彝良县| 菏泽市| 承德市| 贞丰县| 石城县| 塔城市| 西平县| 元氏县| 梁平县| 绥中县| 巴塘县| 乌拉特中旗| 连城县| 玉溪市| 和龙市| 达州市| 巨鹿县| 平顶山市| 西城区| 淄博市| 石屏县| 固阳县| 登封市| 甘肃省| 深泽县| 昌邑市| 万州区| 凤庆县|