国产热热热精品,亚洲视频久久】日韩,三级婷婷在线久久,99人妻精品视频,精品九热人人肉肉在线,AV东京热一区二区,91po在线视频观看,久久激情宗合,青青草黄色手机视频

USEUROPEAFRICAASIA 中文雙語(yǔ)Fran?ais
Home / World

Fast-food firm eyes southwest franchises

By Xie Yu in Shanghai | China Daily | Updated: 2013-01-22 05:44

Fast-food giant McDonald's Corp said on Monday that it will seek applications for franchises in southwestern China.

"In a bid to accelerate business development in China, McDonald's will carry out traditional franchise business in China's Sichuan/Chongqing area," the company said.

"Franchise business is key to the success of McDonald's in many markets around the world. It will also be an important factor that helps McDonald's realize fast development in China."

The company said that seven cities in Sichuan and Chong-qing would be open to franchise applications. Currently, only Guangdong and Fujian provinces have been open to such applications.

"I am quite excited and want to have a try," said Zhang Jiao-xia, who runs a small catering business in Deyang, Sichuan.

"But I am still a little concerned that people in my area will be able to accept foreign food," she added.

McDonald's plans to open 700 new restaurants in China by 2013, bringing the total number of its outlets in the nation to 2,000, said company spokeswoman Betty Tian.

As part of the expansion, the company will boost its payroll by 50,000 in China, including 1,000 university graduates as management trainees. Most McDonald's outlets in China are directly operated by the company.

Applicants for franchises should have at least 2 million yuan ($321,000) in cash or assets, and needs to undergo up to 10 months training, according to the company's website.

Ai Yaohui, CEO of a domestic online platform specializing in the franchising and consulting sector, said the company's move was an " important step to increase its market share, especially as it faces fierce competition from rivals such as KFC".

Fast-food giant KFC's parent company, Yum Brands Inc, is currently the largest foreign restaurant operator in China, with more than 4,000 KFC outlets. It plans to open 500 new restaurants every year, according to Zhu Zongyi, president of Yum Brands China Division.

Ai said that for McDonald's to realize its ambition, the biggest challenge is not capital, but locations.

Franchises account for almost 70 percent of McDonald's global profits, but this model is not so popular in China, according to the 21st Century Business Herald.

Currently in China, individual franchisees purchase 10-year management rights of a McDonald's restaurant for a one-time franchising fee of 2 million yuan. But they also have to pay a service fee - a monthly amount based on the restaurant's sales performance, as well as a monthly advertising fee.

"The biggest problem might be that Chinese investors are more interested in getting a quick profit, rather than building a lifelong career through franchising," Ai said.

xieyu@chinadaily.com.cn

(China Daily 01/22/2013 page13)

Today's Top News

Editor's picks

Most Viewed

Copyright 1995 - . All rights reserved. The content (including but not limited to text, photo, multimedia information, etc) published in this site belongs to China Daily Information Co (CDIC). Without written authorization from CDIC, such content shall not be republished or used in any form. Note: Browsers with 1024*768 or higher resolution are suggested for this site.
License for publishing multimedia online 0108263

Registration Number: 130349
FOLLOW US
沽源县| 丽江市| 陈巴尔虎旗| 通榆县| 肥西县| 宁波市| 东乌| 永仁县| 威远县| 驻马店市| 晋江市| 津南区| 凤翔县| 大悟县| 五寨县| 仁怀市| 瑞金市| 石林| 金沙县| 兰考县| 台东县| 广水市| 报价| 玛沁县| 泗阳县| 新龙县| 兴隆县| 无棣县| 嘉义县| 奉化市| 和平县| 都兰县| 沂南县| 绥阳县| 琼中| 分宜县| 乐至县| 洮南市| 湘乡市| 正宁县| 故城县|