国产热热热精品,亚洲视频久久】日韩,三级婷婷在线久久,99人妻精品视频,精品九热人人肉肉在线,AV东京热一区二区,91po在线视频观看,久久激情宗合,青青草黄色手机视频

USEUROPEAFRICAASIA 中文雙語(yǔ)Fran?ais
Business
Home / Business / Technology

Xiaomi targets premium market with new handsets

By MA SI | China Daily | Updated: 2016-10-26 07:25

Xiaomi targets premium market with new handsets

Actor Tony Leung Chiu Wai (left) and Lei Jun, founder and CEO of Xiaomi Corp, show Mi Note 2 smartphones with curved OLED screen in Beijing on Tuesday. [Photo by Feng Yongbin/China Daily]

Xiaomi Corp unveiled its first lineup of above-3,000 yuan ($440) handsets on Tuesday, targeting business people and tech-savvy consumers, as the smartphone maker moves to crack the premium segment, suddenly full of opportunity in the wake of Samsung Electronics Co's smartphone recall crisis.

The Mi Note 2 comes with a 5.7-inch curvy display, a feature usually seen in Samsung's flagship handsets. It signals an important shift in the company's strategy of offering young consumers affordable smartphones.

The handset is equipped with a 22.56 million pixel rear camera, better than many rival products. The phone starts from 2,799 yuan with 64-gigabyte storage. But for versions with bigger capacity, prices go beyond 3,200 yuan.

"We have already reshaped the smartphone industry by offering qualify smartphones at affordable prices," said Lei Jun, founder and CEO of Xiaomi. "In the future, we will revolutionize the industry by pushing the envelope of technologies," he added.

The move came after Samsung recalled its newly launched Galaxy Note 7 to prevent further battery explosions, giving Chinese firms a good opportunity to enter into the high-end sector.

At the product launch in Beijing, Xiaomi also unveiled a concept phone called MIX, whose display features a 91.3 percent screen-to-body ratio, arguably the highest on any smartphone.

An analyst said the signs were good for the product.

"MIX is quite impressive and demonstrates that Xiaomi is in a leading position to experiment with new technologies," said Jin Di, research manager at International Data Corp China.

"But it takes long time for a company to really enter into the high-end market."

To rebrand its corporate image, Xiaomi also hired Hong Kong actor Tony Leung Chiu Wai to endorse the flagship handset Note 2.

Xiaomi is working hard to revive tumbling smartphone sales as the Beijing-based firm faces mounting competition from rivals such as Huawei Technologies Co and Oppo Electronics Corp.

James Yan, research director at Counterpoint Technology Market Research, said the two new handsets were beyond his expectations.

"Xiaomi has been at a low for a year. The two models can give a big boost to its brand image and rekindle many consumers' love for Xiaomi," Yan said.

 

Most Viewed in 24 Hours
Copyright 1995 - . All rights reserved. The content (including but not limited to text, photo, multimedia information, etc) published in this site belongs to China Daily Information Co (CDIC). Without written authorization from CDIC, such content shall not be republished or used in any form. Note: Browsers with 1024*768 or higher resolution are suggested for this site.
License for publishing multimedia online 0108263

Registration Number: 130349
FOLLOW US
合川市| 洪湖市| 辰溪县| 独山县| 贵阳市| 禹州市| 邓州市| 富裕县| 沙田区| 大悟县| 克什克腾旗| 临清市| 长治县| 湄潭县| 乌拉特中旗| 武山县| 确山县| 鹿泉市| 高要市| 新河县| 菏泽市| 甘谷县| 普兰店市| 南郑县| 大石桥市| 巫山县| 秦皇岛市| 垦利县| 迁安市| 禹州市| 酉阳| 海盐县| 洞口县| 子洲县| 慈溪市| 涪陵区| 永靖县| 乌审旗| 罗源县| 吉安市| 怀化市|