Top Biz News

Haoyue Group at a glance

By Dai Yan (chinadaily.com.cn)
Updated: 2006-09-18 16:26

"Haoyue" was recognized by the Chinese government as the first renowned Chinese brand in beef product industry in June 2006. There are 21 critical control points and 6 inspection and quarantine procedures through the whole production line, which makes the beef products more fresh, delicious and healthy.

The company supplies beef for the McDonald's restaurants, WalMart supermarkets, Shangri-La Hotels across China and Great Hall of the People, and exports to 21 countries and areas in the Middle East, Southeast Asia and Eastern Europe, accounting for half of the country's total.

Cooked beef products by Haoyue Group

Taking full use of the abundant agricultural resources in the province, Haoyue Group has developed an industrial chain of cattle breeding, slaughtering and cutting, cooked food processing, leather processing, active organic fertilizer and biological products, etc.

Haoyue has entered into an agreement with Italian leather producer Mario Levi Group Co on a series of leather projects. They planned to establish the Sino-Italian Leather Industry Park in Changchun which will focus on fine processing and trade of leather products, such as auto seat leather covers, furniture leather and luggage leather.