Lululemon Athletica Inc said products currently sold in China do not contain per- and polyfluoroalkyl substances (PFAS), amid rising consumer concern following a Texas investigation into the potential presence of toxic chemicals in its apparel.

Texas Attorney General Ken Paxton has launched an investigation into the company, issuing a Civil Investigative Demand to Lululemon's US unit to examine whether it misled consumers about product safety, quality, and potential health effects, according to a statement released April 13.

In response to inquiries, Lululemon China said it "always places the health and safety of its guests as a top priority," adding that all products currently sold in the country are free of PFAS and comply with applicable laws, regulations, and industry standards.

The investigation comes as consumer scrutiny intensifies over chemicals used in synthetic fabrics. PFAS, sometimes referred to as "forever chemicals", have been linked in some studies to endocrine disruption, infertility, and certain cancers — raising broader concerns about their use in performance apparel.

Lululemon, which generated more than $11 billion in revenue in fiscal 2025, has positioned itself as a wellness-focused lifestyle brand emphasizing sustainability and high-performance materials.

The probe has also drawn attention from consumers. Wendy Chen, a Beijing-based customer, said she was "concerned and shocked".

"I own several pairs of their leggings and jackets, and just recently bought more because I trust the brand's wellness image," she said. "I hope the investigation brings clarity soon."

wangzhuoqiong@chinadaily.com.cn